46 Posts in inbound-marketing

Why Should I Use Inbound Marketing?

Since 2006, inbound marketing has been the most effective method for doing business online, this is because it generates 3x more leads than traditional marketing and it costs 62% less per lead (...

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Professional Services Marketing: How to Run an Inbound Marketing Campaign

I have said time and time again that marketing strategies in the professional services sector need to change. It really is our bugbear here at Purple Frog.

In my article "7 Reasons Why Inbound...

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How to do a content audit of your website

Are you one of those companies that produce and publish lots of content but is not sure what the results of it are?

Then it's time for a good content audit.

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7 free online courses every marketer should do

Knowledge is power. We've all heard that one, and I don't think there is anyone on this planet who would disagree with this statement.

Continuous learning is the key to success, and if in the past...

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5 Content Formats Your Audience Wants More Of

According to the State of Inbound 2016 report, above all else, marketers' priorities today are to convert more of their contacts or leads into customers. To do this, their main stratetegy is...

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What Marketing and Sales Can Learn From The State of Inbound 2016 [FREE REPORT]

Find out what's next in the world of sales and marketing and make sure you are meeting your potential buyers' needs!

The State of Inbound 2016 is a really insightful report compiled by HubSpot...

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What are Content Offers & How Could I Benefit From Them?

Content offers are at the core of a good inbound marketing strategy, but what exactly are they?

Here you can learn the basics, have your questions answered so you can move along to creating your ...

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7 Great Content Offer Examples

Get your creative juices flowing with these inspiring examples of absolutely fantastic content offers but first of all, what entails a great content offer?

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5 Ways to Effectively Advertise Your Content Offer

Once you create a piece of content, it is easy to move on with your busy schedule and forget about promoting it. Don't let your content offer fade into the background, they take lots of work so it...

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How To Write The Best Fit Content Offer For Your Business

   

When it comes to a content offer people think it's okay to just create a random eBook and stick it up on their website hoping for the best. You couldn't be any more wrong, this is the worst...

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