14 Posts in conversion-rate-optimisation

"CRO blimey!": what even is Conversion Rate Optimisation?

Excuse the dreadful pun; I needed a way to shoehorn (a cockney) Dick Van Dyke into the hero!

But let's not get bogged down in that as we are here to answer some crucial questions on: what exactly...

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Make Your Website Your #1 Tool

 

According to the Office for National statistics, 87.9% of adults in the UK used the internet, (this data was collected over the last three months) and in comparison to 2015 at 86.2% one can see...

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5 ways to add FIRE to your eCommerce site! (without actually burning it)

 

And we're back! After a period of too much good food, company, drink and cheese it's time to hit the grind again. 

We begin the year with one of everyone's favourite topics: eCommerce sites....

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How to do a content audit of your website

Are you one of those companies that produce and publish lots of content but is not sure what the results of it are?

Then it's time for a good content audit.

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Lost & Confused? Why navigation & content structure are so important!

New look, same blog!

As you might've read a few weeks ago, Purple Frog Digital have begun offering Health Checks as part of their expert service. This analysis and independent insight has given...

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Health Checks: 5 Classic Problems Websites ALWAYS Have

Why have knowledge if you can't share it..? 

In early 2016, Purple Frog Digital decided that un-selfishness was the way forward! Since that decision was taken, we have offered our digital Health...

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7 of the Best: Our Favourite Mobile Website Designs!

On one level the look and functionality of a website on mobile should just do the bare minimum. However with it now official that more people are accessing the internet on mobile devices,...

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12 (& a half), of the Best Contact Pages That Retain More Customers!

 

Conversations and making connections with visitors is often the very least a website should do. Getting people onto your site is tricky enough and something that we cover in our SEO series, but ...

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Top Tips on How to Audit Your Website Content to Optimise It

 

Are you getting the most out of your website? Are you missing out on leads and traffic that could potentially get you more clients? STOP MISSING OUT, follow these tips to audit your website and...

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5 Great Call-to-Action Examples That We Just Couldn't Ignore!

 

It may seem obvious but surely the purpose of a Call-to-Action (CTA) should be to grab your attention and shout "CLICK ME!"? This is what we look for on websites whether they be income or lead...

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